Quick search

Where College and Career Exploration Begins for Students

The Encourage student app is the centerpiece of our free college and career planning program. It helps students in grades 8–12 see more possibilities, connect their interests to real opportunities, and take their first steps toward a future they can imagine for themselves.

Top right corner graphicBottom right corner graphic

Why Students Need the Encourage App

The future can feel overwhelming when you don’t know what’s out there or where to start.

The Encourage app changes that by connecting students to options they may never have considered and showing them a clear, personalized starting point.


Encourage is free, simple to use, and built to meet students where they are—so they can explore, plan, and make progress with confidence.

Who is the App For?

Encourage is made for students ages 13+, grades 8–12.


The app is great for anyone curious about life after high school and asking questions like:

  • “How will I afford it?”
  • “Where should I go to college?”
  • “What careers fit me best?”

What Students Can Do

Explore Careers They Didn't Know Existed

Take a short quiz to reveal career paths matched to their interests, with details on salary, demand, education, and responsibilities.

Find the Right College FIt

Discover and compare colleges, including 2-year and trade programs, without getting lost in dozens of websites.

See How School Connects to Their Future

Understand how their interests link to majors, colleges, and career options, making academics more relevant.

Access More Funding

Search 80,000+ scholarships, get personalized matches, and track applications in one place.

Get Reliable Answers

Learn about financial aid, applications, and career planning from trusted videos, articles, and advice.

Stay On Track

Follow grade-specific, step-by-step guidance to keep moving toward their goals.

Top right corner graphic

Turning Possibility Into Opportunity for First-Gen Students

For many first-generation students, the biggest challenge is not seeing themselves as college material. Encourage’s optional recruitment feature helps close that gap by making college feel more accessible and within reach.


Students can choose to connect with 2,000+ trusted colleges, universities, and educational providers who are actively looking for students like them—opening doors to schools, scholarships, and opportunities they might never have found otherwise.


This network also keeps the program free, while ensuring students remain in control of their data, choices, and future.

Why Educators Like the Encourage App

Designed Mobile-First—for Real Life

Students engage most on their phones—Encourage meets them there with a clean, visual design that works the same on mobile, tablet, or desktop.

Student-Centered College Matches

Matches are based on each student’s interests and data, not our partnerships—so students get unbiased, personalized options that truly fit their goals.

Backed by Trusted Data

Every college, scholarship, and career recommendation comes from respected national sources like SuperCollege, O*NET, and IPEDS.

Ongoing Engagement

Students receive monthly newsletters to keep them exploring and moving forward all year.

Watch the Student Demo

Every Student Has A Story

From discovering career passions to navigating college choices and unlocking scholarships, these student journeys show what’s possible with the right tool.

Ava is a junior using Encourage to bring structure to her post-high school planning and expand her college possibilities.

Matthew is a future veterinarian using Encourage to discover scholarship opportunities and schools close to home.

Sariah is a freshman who is saying goodbye to endless googling and using Encourage to get a head start on her scholarship search.

Top right corner graphicBottom left corner graphic

Get started for free —

Learn more about the
Encourage for Educators App

Frequently Asked Questions